Innovo Rethinks Benefits Management to Address an Increasingly Complex Industry

New venture is focused on innovative, people-centered solutions that drive competitive advantage for their clients’ organizations.

Boston, MA, February 1, 2017 – Innovo Benefits Group, a Boston-based employee benefits administration and management consulting firm, today publicly announced its launch to address the increasing level of customization that today’s organizations require to compete in a changing labor market and regulatory landscape. Formed by experienced industry executives who pair deep knowledge of employee benefits programs with strong legal backgrounds, the firm delivers a spectrum of employee benefits and services — including administration, plan design, and education — to large and small businesses nationwide.

“We founded the firm in November [2016] and have been working to connect with firms that mirror our mission for continuous innovation,” shares President Eric P. Gulko, J.D. “As of today, we have 25 firms as part of our client portfolio, representing more than 5,000 employees nationwide. We’re honored this first set of clients has chosen to join us in this journey.”

“One of the things that sets Innovo apart is our focus on benefits management as an integrated ecosystem,” notes Innovo’s Vice President for Employee Benefits Consulting Elissa D. Hille. “We’ve tailored our practice groups around this concept, and it is proving to be a powerful business driver for our clients when paired with our research-driven methods and our team’s deep understanding of the industry.”

In addition to offering traditional benefits services, Innovo strives to simplify the complexity of the industry for its clients, one known for being in constant change from regulatory, industry-driven, and generational influences. “We are a team of creative industry veterans, with years of experience on both the client and consultant sides of the business,” says Gulko. “Our collective experience and our passion for what we do make us uniquely suited to answer our clients’ most difficult questions about program alternatives, plan design, and funding objectives.”

Innovo’s business model was shaped by experienced benefits professionals who listened to the needs of the market and committed to delivering a better alternative. To focus on the aspects of benefits management that clients value most, the team will stay true to three core practices:

• Innovo will serve clients through the continuous education of our people, both in terms of the changing landscape and by consistently surveying alternatives in plan design, technology and administration support.
• We will provide thought leadership, by staying at the forefront of market intelligence, and sharing our business acumen to meaningfully contribute to on-going industry analysis and conversation.
• We will always focus on the client experience, putting the client’s best interest at the center of everything we do.

To augment Innovo’s emphasis on personalized, consultative services, the firm has invested in significant technology to deliver customized, real-time updates that will help clients navigate changes to benefit plans, as well as federal, state, and local benefits laws.